THREE NEW INITIATIVES DELIVER GREATER VALUE, FLEXIBILITY AND EXPERIENCE FOR GLOBAL GUESTS
Millennium Hotels and Resorts (MHR) has announced the global rollout of three new campaigns—Stay Beyond, Meet On Us, and Dine More. Earn More.—aimed at delivering more rewarding, flexible and experience-led hospitality offerings across its international portfolio.
Launched globally on 1 April 2026 and anchored by the MyMillennium programme, the initiatives respond to evolving travel behaviours, as guests increasingly prioritise value, flexibility and meaningful experiences. The campaigns are designed to encourage longer stays, support seamless meetings and events, and reward everyday dining.
The Stay Beyond campaign promotes more immersive travel by rewarding MyMillennium members who book a minimum of three consecutive nights. Eligible guests receive 5,000 bonus MyPoints along with a choice of complimentary perks, which may include welcome drinks, dining credits or high tea experiences. Additional savings of up to 12 per cent are also available. The campaign runs from 1 April 2026 to 31 March 2027, with bookings open until 30 September 2027.
For corporate and event planners, the Meet On Us campaign underscores MHR’s continued investment in the Meetings, Incentives, Conferences and Exhibitions (MICE) segment. Available for bookings of at least 10 guest rooms made by 31 March 2027, the campaign offers benefits such as complimentary meeting or event spaces, unlimited refreshments including coffee and tea, high-speed WiFi, and triple MyPoints earnings for MyMillennium BIZ members on qualifying spend. Events must be held by 31 March 2027.
Completing the trio, the Dine More. Earn More. campaign reinforces MHR’s positioning as a dining destination for both local and international guests. MyMillennium members can earn 1,000 bonus MyPoints with a minimum spend of US$75, while higher-tier members benefit from enhanced points multipliers based on spending thresholds. This campaign is also valid from 1 April 2026 to 31 March 2027.
According to Carolyn Wishnowski, Vice President, Global Branding, Marketing and Loyalty at Millennium Hotels and Resorts, the campaigns reflect a broader shift towards more intentional travel and engagement. She noted that the integrated approach allows guests to gain greater value across stays, dining and events, while reinforcing MHR’s evolution into a more connected hospitality ecosystem.
Media Contacts
Millennium Hotels and Resorts
Galaxy Toh
Assistant Manager of Global, Branding and Loyalty
+65 8298 3169
Galaxy.Toh@millenniumhotels.com
Mutant Communications on behalf of Millennium Hotels and Resorts
Isabella Wong
Manager
+65 9656 3046
isabella@mutant.com.sg
